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#PostGLP1Joy #ConsumerInsights #ProductDevelopment #MarketResearch #FMCG #CPG To view or add a comment, sign in McDonalds (MCD) is considering expanding its protein offerings for customers taking weightloss drugs such as Ozempic and Wegovy

Frontiers in Endocrinology

[READ MORE: Study: Weight-loss drug boom putting $5B apparel retail inventory at risk ] And quarterly data from the Numerator GLP-1 Trends Hub showed that from July 2024 through July 2025, more than half (52%) of GLP-1 users reported a goal of losing at least 15 pounds, and these households reduced spending by 10% across more than 100 categories in grocery, quick-serve, and tobacco sectors within six months of adoption

Archived (PDF) from the original on 7 June 2021